st oak

Germany

In the leafy heart of a small Northern German town, Laura & Nora of @MyFoodStories have created the most wonderful guest apartment and event space.

01 — web design
02 — creative direction

St Oak is a wonderfully designed holiday apartment and events space in the golden-leafed environs of rural Germany. Laura and Nora, the powerhouse couple behind the project, have leveraged all their design prowess to bring together a wonderful mixture of textures, materials, and furniture. It makes for a veritable 'hug' of a space — a retreat for solitude and gathering alike.

Alexander Baxter Studio helped St Oak refine its brand style and creative direction, and designed a simple website with a punchy homepage.

other credits —
photos by myfoodstories
development by movel

Alexander Baxter Studio is a small but diverse creative practice based in Scotland and working globally. We’re particularly interested in the hospitality, travel, and creative sectors. Alexander works with a small team of in-house and network creatives on beautiful projects at all scales. Together, we create brand strategies, visual identities, websites, printed matter, photography, illustration, and films.

Selected Clients →

The Fife Arms
Pulizter Hotel, Amsterdam
Riggs Hotel, Washington DC
Selfridges
Graduate Hotels
Savills PLC

WildLand
Hästens
Quo Vadis, London
Appel, NL
Marine & Lawn Hotels
Moxton Architects
Brown & Brown Architects

Selected Publications →

The World of Interiors
House & Garden
Elle Decoration
The Times of London
The Wall Street Journal
British Vogue (Digital)

BBC
The Gaurdian
Conde Nast Traveller
Dezeen
Channel 4